Love, Amelia


Love, Amelia is a children’s charity offering support to families experiencing poverty and hardship across  Tyne & Wear and County Durham, which is comprised of Sunderland, South Tyneside, North Tyneside, Gateshead, Newcastle, and County Durham. 

We accept donations of pre-loved baby items in great condition and gift them to families who need them most.  Since our launch in 2019, we have supported over 15,000 children in our community. The items we pass on are given with great care and love, ensuring that no child, from birth to 16 years old, goes without essential items.

Responding to the needs of our community is at the heart of what we do.  Everything we do at Love, Amelia is designed to support families and ensure children have the essential items needed to be safe, happy and to thrive.

Our Lifetime Figures

Number of People Supported

View our impact report

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Approx Value of Items Distributed

Our Year In Numbers - 2023

Bundles Distributed
£ 0
Worth of Items Distrubuted
Referral Partners

Here at Love, Amelia we are committed to helping end child poverty which is why we are proud to be members of the End Child Poverty Coalition, working with likeminded organisations to help create lasting change for children in need

We believe everyone deserves a fair pay which is why we are committed to ensuring that all our employees receive a salary that accurately reflects the genuine cost of living.

North East CA GWP logo full advanced 2024

Love, Amelia has been awarded Good Work Pledge Advanced by the North East Combined Authority. This highlights our commitment to our employees and the five pillars of the pledge: valuing and rewarding our workforce, promoting health and wellbeing, effective communication and representation, developing a balanced workforce, and social responsibility.

Meet The Team


Steph Capewell

Founder and Chief Executive

Steph is the founder and CEO of Love, Amelia and is mam to Amelia and son, Jack.  Before starting Love, Amelia, Steph worked as a social worker in adult social services for several years. Her experience in this field gave a deep understanding of the struggles faced by vulnerable individuals and families.  Steph is responsible for providing strategic leadership, overseeing operations, and cultivating relationships to effectively drive Love, Amelia’s mission and objectives.

“As a mam of two beautiful children, Amelia and Jack, I know first-hand how expensive it can be to raise a family and I myself have faced poverty in my childhood.  After witnessing the hardship families face, I was inspired to create a resource that could help ease some of the financial burden of parenting.  Since launching Love, Amelia, we’ve been able to help countless families across Tyne & Wear and County Durham by providing essentials like clothes, nappies and cots to families in need.  Our team is passionate about giving back to our community, and we work tirelessly to ensure that every family who comes to us receives the support they need.”

Contact Steph by email at steph@loveamelia.org.uk


Elliott Fowle

Operations Manager

Elliott’s role is to ensure the daily operations of Love, Amelia are delivered efficiently and help to plan for the future of our organisation.  Elliott helps to lead our growing team of staff and volunteers in our unit to help deliver Love, Amelia’s core service. 

Elliott joined Love, Amelia in July 2023 after wanting a change from the corporate sector after feeling inspired to engage in work he felt was more meaningful and fulfilling.  

Contact Elliott by email at elliott@loveamelia.org.uk

Sarah Jobling

Referrals Coordinator

Sarah is responsible for the beginning-to-end referral process, ensuring requests are processed and prepared ready for collection.  Sarah liaises with our referral partners to ensure all referrals are completed in an efficient, timely and supportive manner. Sarah joined the team in 2023 after wanting a change in career from the sales sector, moving to the voluntary sector to give back to the community.

‘After many years in the property sales industry I wanted a new worthwhile path to follow and Love, Amelia provides this in abundance”

Contact Sarah by email at sarah@loveamelia.org.uk


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Shannon Burnside

Business Support Officer

Shannon is responsible for the smooth running of our office and supports the team with wrap-around administrative support.  Shannon is often the first point of contact for referrals and other enquiries. Shannon is a mam to one little boy and is passionate for supporting children to ensure no child is without. 

Prior to joining our team, Shannon worked at EE and discovered Love, Amelia through a corporate volunteering day.  Inspired by what the service offers, Shannon applied for the role and joined the team in 2022.

Contact Shannon by email at shannon@loveamelia.org.uk

Andrea Parkin

Volunteer & Donations Co-ordinator

Starting as a volunteer with Love, Amelia in January 2023, Andrea quickly become part of the team and is now working full time as our donations and volunteer coorindator.  Andrea is responsible for processing incoming donations of pre-loved items and equipment as well as supporting volunteers during their time with us.  All donations are cleaned, quality checked and where necessary, safety checked to ensure they are in suitable condition to distribute to families.  Andrea and Wendy are responsible for managing stock in the warehouse and putting together our donation wishlist.

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Wendy Teasdale

Donations Co-ordinator

Wendy – along with her job share with Nina – is responsible for processing incoming donations of pre-loved items and equipment.  All donations are cleaned, quality checked and where necessary, safety checked to ensure they are in suitable condition to distribute to families.  Wendy and Nina are responsible for managing stock in the warehouse and putting together our donation wishlist.



Chief Happiness Officer

Albus is a toy Cockapoo, born in Durham and adopted by Steph in December 2018.  Albus may not know how to type or prepare a baby bundle, but he is an expert in tail wagging, face licking, belly rubs, and providing much-needed stress relief to all human colleagues.  His favourite hobbies include sleeping under desks, begging for treats, and stealing teddies when nobody’s looking. 
“Woof, woof, woof!”


Meet The Trustees


Craig Bankhead

Chair of Trustees

Craig lives in Sunderland and is a Father to three children.  Craig is currently the CEO of the charity Gateshead Older People’s Assembly and has worked in senior role in the voluntary sector for more than 15 years.   Craig has been involved with Love, Amelia over the last three years and has been instrumental in ensuring he charity fulfils it’s duties and obligations, acting in the best interests of the families we serve.

Phillip Capewell


Phill lives in Sunderland and is a father of two to Amelia and Jack and is very passionate about supporting families in Amelia’s memory.  Phill moved to working in the voluntary sector during the Covid-19 pandemic, seeking meaningful and fulfilled work after working in corporate services throughout his career.  Phill currently works as Program Director at Society Matters CIC delivering social welfare training and consultancy throughout the UK. 

Carly Holliday


Carly has been a supporter of Love, Amelia since 2020 and joined the board of Trustees in July 2023.  She is a mam to two children and became involved with Love, Amelia after donating her own children’s clothes for other families to use.  Carly’s background is in HR, both the public and private sector across 20 years, and currently works with the University of Sunderland, supporting students seek opportunities, develop their skills and enhance their employability.  Carly is dedicated to supporting families in need and ensure their children have the essential items they need and the opportunity to thrive.  
Love, Amelia Logo

Zoe Hull


Zoe is an honorary mackem, originally from Surrey she has lived in the North East for over 15 years. She loves living in Sunderland and has two children with her husband. Zoe is a fundraising professional with many years’ experience in the charity sector. Zoe is a Director of Development and Strategic Partnerships at Northern Stage. 

Jen Archbold


Jen is a mam of two children, Alice and Reuben and has lived across Sunderland and South Tyneside all of her life.  She is passionate about the city and the people within it and has over 10 years experience working as a Social Worker with both children and adults with varying backgrounds and experiences. Jen currently works as a Safeguarding Coordinator with Gateshead Council and understands the difficulties people within the North East face day to day and the strain services are under to support those who need it most.

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Bob McGurrell


Bob has lived in Sunderland all of his life, raising his children and grandchildren in the area.  Bob joined the board of trustees in 2022  and is committed to support families experiencing poverty and hardship, understanding the challenges this can bring when raising a family.  Bob currently works as the Chief Executive of 4louis, a Sunderland based child bereavement charity, and remains committed to ensuring families have access to the support they deserve.